Welcome to the Plaid Blog

June 17, 2024
A more seamless Plaid Link experience for consumers
Plaid is creating seamless and secure experiences in Link to help consumers access valuable financial services. Learn about the new Link updates.

November 09, 2023
More improvements to the Plaid Link user experience
As part of our continual efforts to optimize the consumer experience, we’re releasing several automatic and optional Link upgrades. These include a refresh of Link’s design, a major...

July 20, 2023
4 ways to reduce user drop-off and improve Link conversion
Learn how to create a seamless user transition from your app experience to Link, which can improve conversion and help you activate more users.

June 09, 2023
Activate more users with a faster and easier Link experience
Catch up on all the ways that we're delivering an easier and faster Link experience to drive more conversion for you. This includes a new layout for institution...
August 25, 2021
Enhancements to Plaid Link for an improved user experience
Introducing enhancements to Plaid Link that provide an even more intuitive and consistent experience for people to conveniently connect their accounts to their chosen applications.