The easiest way to help your customers build wealth
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Customers using this solution
66%
of investment app users have given up on signing up for an app because
the process was too complicated
87%
of investment app users are more likely to use an app when they can sign up and access it instantly
53%
of retail investors are likely to invest more if they had access to automated advice or a robo-adviser
The Problem
To succeed today, digital wealth platforms need to give their customers instant access to the markets and offer tailored financial advice. However, gaining holistic insight into customers’ finances can be challenging and enabling quick access to funds can put wealth platforms at risk of fraud or payments returns.
The Solution
Plaid gives digital wealth platforms everything they need to instantly fund accounts, deliver tailored advice, and fight fraud–all on a single platform. Plus, with Plaid’s best-in-class conversion, it’s easy to increase customer lifetime value.
Plaid across the wealth journey
Onboard more verified customers
Quickly verify identities
Identity Verification is the lowest friction identity verification experience, making it easier to fight fraud and meet KYC requirements.
Stay AML compliant
Monitor helps you maintain ongoing compliance with AML and PEP screening with fewer false positives and manual reviews.
Fund accounts instantly and securely
Instantly authenticate accounts
Auth instantly authenticates bank accounts for account funding so customers can set up ACH transfers from any bank and credit union in the US.
Verify account ownership
Identity verifies a customer’s account ownership information to confirm the source of funds and complements your risk management processes.
Accelerate access to funds
Signal enhances your risk program to speed up access to funds and reduce return risk with ACH as a funding source.
Unlock tailored financial advice
Access detailed transaction history
Transactions gives you up to 24 months of enhanced transaction history, so you can guide customers to manage their cash flow and reduce spend.
Understand customers’ investments
Investments delivers insight into a customer's investment accounts, including account balances, holdings, and transactions that create a change in a holding.
Know loan obligations
Liabilities retrieves detailed loan data including account balances, terms, and payment timing. Coverage for student loans, mortgages, and credit cards.
Plaid makes onboarding seamless and allows customers to start moving money on the platform right away.