Welcome to the Plaid Blog

November 09, 2023

More improvements to the Plaid Link user experience

As part of our continual efforts to optimize the consumer experience, we’re releasing several automatic and optional Link upgrades. These include a refresh of Link’s design, a major...

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July 20, 2023

4 ways to reduce user drop-off and improve Link conversion

Learn how to create a seamless user transition from your app experience to Link, which can improve conversion and help you activate more users.

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June 23, 2023

7 ways enterprises can scale and optimize the user experience

Today, every company is a fintech company, meaning that any financial services provider or enterprise can help their users securely connect to the open finance ecosystem and...

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June 09, 2023

Activate more users with a faster and easier Link experience

Catch up on all the ways that we're delivering an easier and faster Link experience to drive more conversion for you. This includes a new layout for institution...

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