Better data, more results

Your customers’ financial lives are changing and becoming more fragmented

To keep up, you need to offer hyper-personalized experiences and the ability to manage cash flow, investments, and loans–all in one place.

Plaid provides expansive institution coverage and reliable access to consumer-permissioned data so you can understand your customers’ financial health, help them reach their goals faster, and generate more revenue for your business.

Enriched data with expansive institution and account type coverage

Access standardized data from a broad network that includes banks, credit card issuers, brokerages, crypto exchanges, retirement plan providers, and loan servicers.

Actionable insights to drive better engagement

Using the latest in machine learning technology, Plaid surfaces actionable patterns including subscriptions, bill payments, and direct deposits.

Daily updates to keep up with consumers

Retrieve up to 24 months of transaction history and ongoing updates, as consumers transact with their depository, credit, investment, and loan accounts.

Why Plaid
Fast and seamless account onboarding

1 in 4 US consumers with a bank account have used Plaid to connect to a fintech app.

Industry-leading categorization and data enrichment

We're trusted by the biggest names in fintech to aggregate and enrich the financial data that powers their personal finance services.

High API uptime and operating efficiency

Our APIs have high rates of successful requests and low latency, enabling you to quickly access the latest data to provide timely financial assistance.

Plaid was the best choice for us because of its data quality and ease of integration. Plaid has done a great job of normalizing its service across all financial institutions, so we don’t have to worry about where our users do their banking.
Zuben Matthews, Co-founder and CEO, BrigitSee full customer story

Access up to 24 months of enhanced transaction history. Retrieve daily updates for credit and depository accounts.


Access investment account balances, holdings, and transactions. Coverage for the full breadth of account types.


Bring clarity to the transaction data from your credit and debit card accounts with enhanced merchant, category, and location information.


Access loan data including account balances, terms, and payment timing. Coverage for student loans, mortgages, and credit cards.

Learn how data insights can help your business

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This form goes to our sales team. If you have questions about connecting your financial accounts to a Plaid-powered app, visit our consumer help center for more information.