What you’ll see. Who you’ll meet.
Keynotes on the future of AI in finance. Live demos. Expert-led conversations. And a room full of leaders you’ll want to meet.
How AI is changing finance in real time
AI is driving a new wave of innovation in finance, creating capabilities and efficiencies that weren’t possible before. Hear from Plaid and industry leaders on where it’s having real impact and what it means for the road ahead.
First look at what’s launching
Plaid's biggest product launches—from new AI models to smarter fraud protection, better underwriting, and more predictable payments. All debuting live at Effects.
Leaders from across the industry
Hear directly from fintechs, banks, and AI companies on trust, governance, data foundations, and personalization. Find out what's working, what they're shipping, and where things are headed.
The speaker lineup is just getting started
Zach Perret
Co-founder & CEO, PlaidJelena McWilliams
President, Corporate & External Affairs, PlaidWill Robinson
Chief Technology Officer, PlaidSuddu Seshadri
Head of Data & AI, PlaidChristy Sunquist
Head of Open Finance, PlaidBrian Dammeir
Head of Payments, PlaidHannah Hughes
Chief Marketing Officer, PlaidCatherine Shugrue
Product Marketing Lead, Plaid
Missed last year’s Effects?
4,000+ tuned in. Catch up on the keynote, deep dives, and fireside chats.
- Cipriani, 25 Broadway, New York, NY
- May 21, 2026 · 12–7PM ET
- Live keynote & product launches
- Conversations with industry leaders
- Expert-led breakout sessions
- Access to Plaid product teams
- Demos, activations & networking