WHY PLAID
The most
trusted digital
finance platform
Connecting thousands of companies to millions of customers for faster, safer, and more seamless financial experiences.
All you need to onboard new customers, fight fraud, move money, and make better risk decisions
The most trusted platform
Win customers with an onboarding flow used by 1 in 3 US adults and proven to convert 23% better than competitors in a head-to-head test.
Unrivaled data network
Scale your business faster with data powered by Plaid’s network of 12,000+ financial institutions and 100+ million consumers.
Actionable insights
Get the insights you need to power secure and instant financial experiences at every stage of the customer journey.
In every head-to-head test we performed, Plaid emerged as the gold standard for data quality, security, and coverage.
Zach Smith
SVP Product at Chime
32%
Flexport offers borrowers 32% more credit
91%
Betterment boosted the median balance for 91% of users
80%
Uphold decreased return losses by 80%
Connect to a growing network of 100+ million users
Plaid enables you to tap into the industry’s largest network of banks, fintechs, and consumers. So you can onboard new customers, reduce fraud, and increase the lifetime value of customers across the user journey.
100M+ global users
12,000+ financial institutions in 17 countries
8,000+ digital finance apps and services
Connect to a growing network of 100+ million users
Plaid enables you to tap into the industry’s largest network of banks, fintechs, and consumers. So you can onboard new customers, reduce fraud, and increase the lifetime value of customers across the user journey.
100M+ global users
12,000+ financial institutions in 17 countries
8,000+ digital finance apps and services
Meet customers where they are regardless of where they bank
With more data connections and the ability to verify depository accounts from any US bank, Plaid makes it easier to reach more customers than ever.
Verify 16,000+ ID types from 200 countries and territories
Verify income for almost 100% of the US workforce
Provide 100% account coverage for same day and standard ACH
Enable instant payouts for 65% of US consumer accounts
Meet customers where they are regardless of where they bank
With more data connections and the ability to verify depository accounts from any US bank, Plaid makes it easier to reach more customers than ever.
Verify 16,000+ ID types from 200 countries and territories
Verify income for almost 100% of the US workforce
Provide 100% account coverage for same day and standard ACH
Enable instant payouts for 65% of US consumer accounts
Onboard 15% more customers, then keep them coming back
Plaid leverages deep and rich data to personalize the user experience and make it easier for customers to verify their end users’ identity and securely link their accounts.
Verify identities in as little as 10 seconds and 50% faster for customers who save their data on the Plaid Network
Enable customers to link their financial accounts to your app in as little as 7 seconds
Boost conversion even more with Plaid's returning user experiences
Onboard 15% more customers, then keep them coming back
Plaid leverages deep and rich data to personalize the user experience and make it easier for customers to verify their end users’ identity and securely link their accounts.
Verify identities in as little as 10 seconds and 50% faster for customers who save their data on the Plaid Network
Enable customers to link their financial accounts to your app in as little as 7 seconds
Boost conversion even more with Plaid's returning user experiences
Stop fraud earlier and faster with better data insights
Plaid uses advanced machine learning to help businesses make better risk decisions, improve the customer experience, and fight fraud at every stage of the customer journey.
Analyze 100+ risk signals to assess risk and stop stolen identity, synthetic identity, and account takeover fraud
Evaluate ACH return risk using 1,000 risk factors and over 60 predictive insights
Enhance your risk program at scale with insights powered by machine learning
Stop fraud earlier and faster with better data insights
Plaid uses advanced machine learning to help businesses make better risk decisions, improve the customer experience, and fight fraud at every stage of the customer journey.
Analyze 100+ risk signals to assess risk and stop stolen identity, synthetic identity, and account takeover fraud
Evaluate ACH return risk using 1,000 risk factors and over 60 predictive insights
Enhance your risk program at scale with insights powered by machine learning
Trusted by 8,000+ leading brands
More companies trust Plaid to protect user data than any other platform
Privacy
Millions of people trust Plaid with their sensitive financial data. That’s why we only share the financial data needed to power the apps they use or to protect them and the Plaid Network from fraud.
Learn more“With Plaid, we’re able to build trust and security directly into our experience.”
MaryAlexa Divver, Head of Product, Infrastructure & Assets at Public
Security
Plaid’s security is always evolving to meet or exceed rigorous industry standards. We also protect user data with fraud detection technology and tools like envelope encryption.
Learn more“...we’ve always put security and compliance at the forefront. Plaid is an essential part of that work.”
Christopher Adjei-Ampofo, Chief Information Officer at Uphold
Transparency
Everyone has a right to control their financial data. That’s why Plaid leads the industry in building practical tools that give users meaningful insights and control over the data they share.
Learn more“Honestly, it’s like a green light. When I see that they’re using Plaid, it’s like okay—we can continue.”
Fintech consumer research