Fintech helps consumers navigate economic uncertainty

Apps that provide real value to consumers, in the form of saved time and money, will be driving factors for fintech adoption.

Customers expect secure and great experiences

Fintech brands need to create fast, low-friction experiences with greater security.

Consumers want control over their data

To build consumer trust, brands should clearly state their privacy practices and provide some level of control of financial data.

The Fintech Effect 2022 - An annual fintech industry report

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How fintech can solve the top 3 financial challenges for consumers

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Where businesses can innovate to stand out from the competition

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Why brands need to deliver the great experiences consumers expect

See how consumers are shaping the future of fintech

Apps that provide real value to consumers, in the form of saved time and money, will be driving factors for fintech adoption.
Fintech brands need to create fast, low-friction experiences with greater security.
To build consumer trust, brands should clearly state their privacy practices and provide some level of control of financial data.

61%

of consumers say financial apps are helping them weather economic challenges

80%

of consumers prefer applications that verify their users and identity

83%

of consumers prefer to direct where their data goes

Fintech consumer expectations for quality experiences have increased in almost every way, particularly in regards to ease of use and security.

The Fintech Effect 2022

More insights

Pressed for time?

We summarize The Fintech Effect 2022 and break it down by industry.

At 80% adoption, fintech is now mainstream. And consumers are increasingly clear on what they want from digital finance tools — trustworthy, convenient, and secure experiences.

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Today’s consumers want to learn more about spending and saving. Learn how wealth managers and fintech organizations can meet their needs.

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Consumers are willing to take extra steps to verify their identity during sign-ups. Learn how brands can make anti-fraud measures a competitive advantage.

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For consumers