Marketing

Head of Marketing, UK

London | Full-time

We reach, engage, and inspire innovators to build with Plaid.

At Plaid, our mission is to unlock financial freedom for everyone.  There has never been a better time than now to start building the future of fintech with us. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo and SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 11,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Salt Lake City, Washington D.C., London and Amsterdam.

We are looking for an experienced Head of Marketing to manage our marketing across Europe. In this position, you will be part of the “startup within a startup” that’s growing the future of fintech for the UK & European markets. The ideal candidate will be a seasoned marketing leader who has a strong foundation in brand, analytics and product marketing - a marketing expert who can develop a world-class marketing team and manage a full-stack budget. This individual will be responsible for hiring and scaling the Europe marketing team, building a marketing strategy, and driving the overall results of our marketing program.

The ideal candidate has significant experience building and executing a comprehensive marketing strategy with a track record of driving measurable impact across all channels.  You should have at least 15+ years of experience developing marketing programs, including managing and scaling highly successful teams.

What excites you...

  • Managing and scaling a world-class marketing team for Plaid in the UK and Europe across all marketing functions
  • Delivering on Plaid’s European business goals from a marketing perspective by targeting, nurturing, and acquiring high quality customers in an efficient manner
  • Driving our content and product marketing strategy to keep Plaid at the forefront of Open Banking
  • Partnering closely with key cross-functional stakeholders to understand marketing requirements, scale channels, and prioritizing development initiatives
  • Serving as a key leader to drive our broader company strategy

What excites us...

  • 15+ years experience as a marketing leader who has successfully delivered results
  • Great people skills -- you can build and manage amazing marketing teams
  • Excellent spoken and written communication skills, allowing you to successfully influence and communicate complex information clearly and concisely
  • Strong ability to develop a content strategy and compelling stories that are customized to each of our audiences, including our end-users customers, and partners
  • Hyper-focused on delivering results and are comfortable leveraging analytics and performance metrics and provide guidance to the team to make decisions
  • Understand the concepts of standard funnel metrics, user segmentation, customer journeys, and lifetime value to make efficient decisions
  • Familiarity with how to manage complex projects, multiple stakeholders and competing priorities to effectively manage your team’s work and maximize impact
  • Team player with a positive can - do attitude
Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@plaid.com.
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