Brand Design Manager

San Francisco | Full-time

We bring ideas to life, serve as the voice of our users, and create a meaningful and unified Plaid experience.

We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products.  Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo and SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 11,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Salt Lake City, Washington D.C., London and Amsterdam.

About Design at Plaid
The design team at Plaid is made up of product designers, design systems designers, brand designers, researchers, and content strategists who work with our cross-functional partners to create Plaid’s products & services, and deepen Plaid’s understanding of the world around it.

What you’ll do
As a Brand Design Manager for our core products and audiences, you’ll help to elevate our brand and push the boundaries of how it comes to life across a range of media and new channels—from digital to OOH, print to web to video, and more. You’ll lead and grow a team of brand designers and will manage agency or contractor relationships. You’ll also work closely with Brand Marketing and Growth marketing to strategize, prioritize, and execute campaigns for our core products and audiences.

What excites you

  • Harnessing creativity to challenge the status quo of how B2B companies go to market
  • Applying human-centric thinking to develop compelling, memorable, and relevant experiences
  • Thinking strategically and tying your decisions back to business impact
  • Aligning cross-functional partners around the highest-priority, highest-potential brand opportunities
  • Creating scalable systems, whether as identity guidelines, toolkits, or processes
  • Nurturing the growth and happiness of your team through mentorship and learning opportunities
  • Upholding high standards in everything that you and your team do
  • Giving clear feedback and requesting it from your team and coworkers
  • Getting into the nitty gritty details of typography, color, motion, and other key design principles
  • Helping to make Plaid the best-known and most respected brand in fintech (and beyond)

What excites us

  • At least 10 years of experience designing and developing brands, at least 2 years of experience working for an in-house team, and at least 1 year of experience managing a team
  • A proven track record of delivering and art-directing beautiful, compelling, and high-impact campaigns and brand experiences 
  • Excellent communication skills and a consistent track record of collaborating across teams and disciplines
  • Having a growth mindset—proactively seeking out opportunities for improvement, whether for yourself, your team, or the way we do things
  • Nice-to-have: Agency experience
Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at
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San Francisco Office

Our headquarters is in sunny SOMA and includes a beautiful sun-filled atrium, a private outdoor deck and even a (semi-hidden) climbing wall.

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